Shopping

Throughout the world, Tuscany is synonymous with excellence in handcrafted goods and high fashion. The concept of “saper fare” – knowing how to do things well – the result of creativity and passion which has always been part of this region’s fabric, where devotion to Tuscan tradition and the use of local raw materials meet a desire to experiment and innovate. Your stay at Villa La Massa is the perfect excuse for visiting century-old bespoke, handcraft stores and workshops, dotted along the lanes and picturesque towns or for shopping at the ateliers of the grandmasters in the historic centers of cities.

With more than 400 years of history, the Officina Profumo-Farmaceutica di Santa Maria Novella shares Villa La Massa’s values – both founded in tradition and Tuscany. Take time to visit the Officina’s museum, housed at the ancient workshops and discover the secrets behind creating Santa Maria Novella perfumes, soaps, creams, essences and liqueurs.