Villa La Massa Excellence

October 17-19 2025

Following the success of the previous editions, we are pleased to announce the third edition of Villa La Massa Excellence in partnership with Canossa Events.

The event will be held at Villa La Massa from Friday, October 17, to Sunday, October 19, 2025.

It will provide another opportunity to marvel at exceptional automobiles while enjoying the beauty, food, and wine of Tuscany, fostering a deeper passion for the extraordinary world of motors.

“Savouring life to the max” is the motto that unites Villa La Massa and Canossa Events, a leading company in organizing road touring events.

Villa La Massa Excellence is a three-day event dedicated to the finest hospitality and iconic Supercars manufactured between the 1990s to the present day, which are unique or have been made distinctive by customisations that accentuate their prestige.

The event brings Villa d’Este’s passion for cars to Tuscany, a region rich in enthusiasts and collectors, with the aim to grow the event over time.

An Extraordinary Weekend of Cars, Cuisine, and Culture in Tuscany

Join us for an enchanting three-day celebration of automobiles, refined hospitality, and community spirit amidst the timeless beauty of the Tuscan countryside.

Villa La Massa Excellence invites car enthusiasts and connoisseurs of luxury to immerse themselves in a harmonious blend of automotive splendour and elegant living. Marvel at an exquisite array of exceptional cars, enjoy engaging activities that bring people together, and bask in the lively atmosphere of a scenic car parade. Savour culinary delights inspired by the rich flavours of the region and share in unforgettable moments of festivity and recognition.

Whether captivated by the allure of iconic supercars, seeking a serene escape in luxurious surroundings, or simply wishing to revel in the joy of an extraordinary getaway, this event promises to create cherished memories for all who attend.

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Day Pass, Saturday 18 October 2025

Saturday 18 October 2025 will be open to the public with a special day pass, which includes access to Villa La Massa starting at 10am, the car parade, car show and brunch.

Connoisseurs will be beguiled by the beautiful cars, their sporting pedigree and modern design by the river at Villa La Massa and visitors will be called upon to vote for their favourite, which will be awarded in the afternoon with the People’s Choice prize.

There will also be a children’s panel of judges who will enthusiastically pick their favourite car and award a special trophy.

Tickets are limited, booking for day pass is required.